Concept Testing
Test early game concepts with real players to understand perception, clarity, and direction while everything is still easy to change.
Test ideas before production
Drop weak concepts early
Save development time
Cut rework across teams
Turn Player Perception Into Early Direction
Concept Testing helps teams understand how players read, interpret, and emotionally respond to a game idea before anything interactive exists.
Capture true first impressions the moment players see your idea
See what players assume your game is about, without explanation
Identify clarity gaps in art, storyline, tone, and framing
Validate which ideas feel worth exploring further
Built For Moments
When Direction Starts To Stick
Know where your game idea lands before you build on it. Concept Testing brings players into key decisions early, so teams shape direction with confidence, not hindsight. Align on what's ready to move forward and what needs more work.
Test The Parts Of Your Game That Set Expectations
Art styles and visual direction
Game themes, fantasy, and tone
Feature framing and naming
Static UI layouts and early flows
Trailers, key art, and store visuals
Audio tone, music, and voice direction
Art styles and visual direction
Game themes, fantasy, and tone
Feature framing and naming
Static UI layouts and early flows
Trailers, key art, and store visuals
Audio tone, music, and voice direction
Align on what's ready to move forward and what needs more work.
Built To Test Ideas Without Slowing Teams Down
Concept Testing on Lysto makes it easy to collect meaningful player input on early build ideas, without complex setup or heavy process.
Set your goal
Define what you want to learn and the clarity you're looking for.
Share your concept
Upload concepts in .pptx, Google Slides, Canva, or Figma prototypes. No build required.
Get player reactions
Players go through the concept and share their thoughts out loud as they go.
Shape the next move
We'll give you the responses data and reactions and you can decide on the next move
Run playtests on your schedule, with players around the world, 24 x 7
Clear, Actionable View of How
Players Navigate Your Game
Lysto converts scattered gameplay reactions into an organized model of how players think, feel, and behave. And when needed, our game user research experts can help you interpret complex patterns with genre specific insight.
Key Moments Identified
Confusion, hesitation, friction, delight, clarity shifts.
AI Annotated Gameplay
Timestamped clips showing exactly where players get blocked or excited.
Emotional Signals
Tone, sentiment, and reaction cues aligned with gameplay events.
Player Commentary
Layered audio insights revealing expectations and mental models.
Cross-Player Patterns
AI automates clustering of recurring issues and shared experiences.
Survey Integration
Attitudinal signals combined with behavioural data.
Secure Player Access
NDA-bound, strictly qualified players ensure early concepts and builds stay protected.