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Longitudinal

Playtests

See what keeps players coming back and what quietly pushes them out as real play unfolds over days, not just a single session.

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Watch retention form across real days of play

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See why players return, hesitate, or quietly drop

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Test progression, pacing, and motivation over time

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Diagnose Day 3, Day 5, and Day 7 churn moments

longitudinal game playtest

Retention Isn't a Metric. It's the Player Journey.

A game can feel great in the first session yet fail in the long term. Longitudinal Playtests show how behaviour evolves once novelty fades, systems unlock, and habits form, uncovering what dashboards alone can't explain.

The exact session where players lose momentum

How motivation shifts after repeated sessions

Which systems feel rewarding versus exhausting over time

What players expect to unlock next and whether the game delivers

Test the First-Session Moments That Set Retention

Progression curves & XP pacing

Progression curves & XP pacing

Mid-game content unlocks

Mid-game content unlocks

Meta loops and long-term goals

Meta loops and long-term goals

Narrative pull across sessions

Narrative pull across sessions

Multiplayer balance & social hooks

Multiplayer balance & social hooks

Monetization timing & friction

Monetization timing & friction

longitudinal playtest

Event cadence and reward fatigue

longitudinal playtesting

Designed to Understand Player Experience, Not Just Sessions

Longitudinal Playtests by Lysto let you observe the same players across days without manual follow-ups, reminders, or fragmented data.

1

Define the focus

Choose how long players should return and which retention moments matter most.

2

Share your build

Upload live builds, test builds, or evolving prototypes. No extra setup required.

3

Watch players play

Players record multiple sessions, thinking aloud as strategies, expectations, and frustrations shift.

4

Shape the next move

See how early signals turn into later churn, disengagement, or long term motivation.

Run playtests on your schedule, with players around the world, 24 x 7

Clear, Actionable View of How

Players Navigate Your Game

Lysto converts scattered gameplay reactions into an organized model of how players think, feel, and behave. And when needed, our game user research experts can help you interpret complex patterns with genre specific insight.

longitudinal playtest study

Key Moments Identified

Confusion, hesitation, friction, delight, clarity shifts.

AI Annotated Gameplay

Timestamped clips showing exactly where players get blocked or excited.

Emotional Signals

Tone, sentiment, and reaction cues aligned with gameplay events.

Player Commentary

Layered audio insights revealing expectations and mental models.

Cross-Player Patterns

AI automates clustering of recurring issues and shared experiences.

Survey Integration

Attitudinal signals combined with behavioural data.

Secure Player Access

NDA-bound, strictly qualified players ensure early concepts and builds stay protected.

Understand What Changed, Not Just When.

Understand retention, motivation, and churn as they unfold across real playtime, not post-hoc metrics.